The Power of Metrics Over Networking in Real Estate
Why tracking metrics trumps traditional networking for real estate success.
Austin Beverigde
Tennessee
, Goliath Teammate
Introduction
In the fast-paced world of real estate, relying solely on traditional networking strategies can leave you trailing behind competitors who leverage data-driven insights. Goliath Data offers a smarter way to build your pipeline by focusing on metrics and seller intent signals, providing real estate professionals with a competitive edge.
The Limitations of Traditional Networking
Networking has long been considered a cornerstone of success in real estate. However, without the backing of solid data and metrics, networking efforts can often result in wasted time and missed opportunities. Traditional networking lacks the precision and speed needed to keep up with the dynamic nature of the real estate market.
Why Metrics Matter
Metrics provide a quantifiable way to measure success and identify areas for improvement. In real estate, tracking metrics can mean the difference between closing a deal and losing it to a competitor. Goliath Data empowers real estate operators by offering instant access to real-time seller data, updated hourly, ensuring users are always informed and ready to act.
Real-Time Data and Seller Intent Signals
Goliath Data's platform is supercharged by AI and seller intent signals, allowing users to prospect, nurture, and close deals more efficiently. By tracking shifts in data in real time, users can be the first to know about potential opportunities, giving them a significant advantage over those relying on traditional networking alone.
Precision and Speed to Value
With Goliath Data, real estate professionals can filter data by location, property attributes, price, ownership, and more, creating precise, noise-free lists. This level of precision enables users to focus their efforts on high-value prospects, reducing the time spent on unproductive leads.
Instant Access and Quick Onboarding
One of the standout features of Goliath Data is its speed to value. Users can gain instant access to the platform and get started in approximately two minutes. This rapid onboarding process ensures that real estate professionals can quickly integrate the platform into their workflows and start seeing results.
Enhanced Prospecting and Nurturing
Goliath Data not only helps identify motivated sellers early but also provides tools for effective nurturing. The platform supports multichannel outreach, including personalized calls, texts, and emails at scale, along with automated follow-ups and drip actions to keep prospects engaged.
Smart Call Lists and Scheduling
Users can generate smart call lists and receive instant summaries to accelerate actions. Built-in reminders and appointment management features help prevent important tasks from slipping through the cracks, ensuring that every lead is given the attention it deserves.
Closing Deals with Confidence
Goliath Data's deal dashboard provides a single live view to track every deal, notes, next steps, and instant updates. This centralized approach to deal management helps real estate professionals measure activity efficiency and maximize outcomes and ROI.
Automated Contract Creation and Tracking
The platform also offers automated contract creation and tracking, shortening the time-to-close and reducing the likelihood of errors. With digital agreements supporting remote e-signing, users can close deals from anywhere, minimizing delays and enhancing efficiency.
Testimonials from Satisfied Users
Goliath Data is trusted by over 11,000 real estate operators across the U.S., with many users praising the platform's ability to transform leads into solid prospects. Testimonials from satisfied users highlight the platform's effectiveness in booking meetings, scaling acquisitions, and focusing on underwriting rather than marketing.
Real-World Success Stories
Amber Fletcher, an investor from New Orleans, LA, says, “Amazing leads to solid prospects. The hit rate has blown away my traditional cold calling!”
Ashley Carter, a real estate agent from Atlanta, GA, notes, “Vetted listing appointments on my calendar every week.”
Derrick Lee, an SFR investor from Miami, FL, shares, “Scaled acquisitions without increasing marketing budget.”
Conclusion
In conclusion, while networking remains an important aspect of real estate, relying solely on it without the support of data-driven metrics can be a strategic misstep. Goliath Data provides real estate professionals with the tools they need to prospect, nurture, and close deals effectively, ensuring they stay ahead of the competition. By focusing on metrics and seller intent signals, users can turn conversations into contracts and achieve greater success in the real estate market.
