Why Goliath Doesn’t Believe in “Set It and Forget It” Automation
Discover how Goliath's real-time insights and proactive tools redefine automation in real estate.
Austin Beverigde
Tennessee
, Goliath Teammate
In the fast-paced world of real estate, automation can be a double-edged sword. While it promises efficiency, the concept of “set it and forget it” often leads to missed opportunities and outdated information. Goliath Data challenges this notion by offering a dynamic, real-time approach to automation that keeps users ahead of the curve.
Real-Time Data: The Foundation of Proactive Automation
At the heart of Goliath's strategy is its commitment to real-time data. Unlike traditional systems that rely on static data sets, Goliath updates seller data hourly, ensuring that users have access to the freshest information available. This continuous data refresh allows real estate operators to identify motivated sellers early and act swiftly.
Hourly Updates and Intent Signals
Goliath's platform is supercharged by AI and seller intent signals, which are updated hourly. This means users can track shifts in data in real time, making them the first to know about potential opportunities. Such immediacy is crucial in a market where timing can make or break a deal.
Precision and Personalization: Beyond Basic Automation
Goliath goes beyond basic automation by offering precision tools that allow users to tailor their outreach and engagement strategies. The platform supports a wide range of filters, enabling users to build precise, noise-free lists that match specific criteria such as location, property attributes, and seller motivation.
Advanced Filtering Capabilities
Filter by city and ZIP code to target specific areas.
Use property attributes like bedrooms, bathrooms, and property type to refine searches.
Set parameters for price points and estimated values to focus on viable investments.
Leverage seller motivation and intent scores to prioritize leads.
These advanced filtering options ensure that users can focus their efforts on the most promising leads, thereby increasing the likelihood of successful outcomes.
Multichannel Outreach: Keeping Engagement Human
While automation is a powerful tool, Goliath understands the importance of maintaining a human touch in real estate transactions. The platform facilitates multichannel outreach, allowing users to personalize calls, texts, and emails at scale. This approach ensures that communication remains relevant and engaging.
Automated Yet Personal
Automated follow-ups and drip actions keep prospects moving through the pipeline.
Smart call lists and instant summaries accelerate actions and decision-making.
Built-in reminders and appointment management prevent opportunities from slipping through the cracks.
By combining automation with personalized outreach, Goliath enables users to build meaningful relationships with potential sellers, ultimately driving more listings and faster closings.
Comprehensive Deal Management: From Prospecting to Closing
Goliath's platform is designed to support users throughout the entire deal lifecycle. From prospecting to closing, the platform provides tools and insights that streamline operations and enhance efficiency.
Deal Dashboard and Measurement
The Deal Dashboard offers a single live view of every deal, complete with notes, next steps, and instant updates. This centralized approach allows users to track progress and measure activity efficiency, maximizing outcomes and ROI.
Automated Contract Creation
To shorten time-to-close, Goliath offers automated contract creation and tracking. This feature minimizes delays and ensures that agreements are sent, tracked, and closed efficiently, keeping deals on track and reducing the risk of last-minute objections.
Conclusion: A Smarter Way to Build Your Pipeline
Goliath's approach to automation is anything but “set it and forget it.” By prioritizing real-time data, personalized outreach, and comprehensive deal management, the platform offers a smarter way to build and manage a real estate pipeline. Trusted by over 11,000 real estate operators across the U.S., Goliath continues to redefine what it means to leverage automation in real estate, turning conversations into contracts with precision and speed.
