Top 6 Ways to Turn Old Leads Into Fresh Listings
Revitalize your real estate pipeline with strategic approaches to convert dormant leads into active opportunities.

Austin Beverigde
Tennessee
, Goliath Teammate
1. Leverage Seller Intent Signals
Understanding the motivation behind a seller's decision is crucial. Goliath Data provides seller intent signals that help real estate operators identify motivated sellers early. By filtering leads based on seller motivation and intent scores, you can focus your efforts on those most likely to convert.
2. Utilize Real-Time Data Updates
Stay ahead of the competition with Goliath's real-time data updates. The system tracks shifts in seller data hourly, ensuring you are the first to know when a lead's status changes. This allows you to act swiftly, reaching out to leads when they are most likely to engage.
3. Implement Multichannel Outreach
Engage with your leads through personalized calls, texts, and emails at scale. Goliath's platform supports multichannel outreach, allowing you to maintain consistent communication with your prospects. Automated follow-ups and drip actions ensure that no lead slips through the cracks.
4. Optimize Your CRM with Automated Enrichment
Integrate your CRM with Goliath for a seamless experience. The platform offers a one-time CRM sync, with ongoing enrichment, updates, and insights running automatically. This ensures that your lead data is always current and actionable, helping you prioritize and manage your pipeline effectively.
5. Create Precision Lists with Advanced Filtering
Goliath enables you to build precision lists by stacking multiple filters such as location, property attributes, price, and seller motivation. This helps in creating noise-free lists that align with your specific criteria, ensuring that your outreach efforts are targeted and effective.
6. Engage with Life and Behavioral Signals
Life events and behavioral indicators can significantly influence a seller's decision to list their property. Goliath tracks these signals, such as marriages, divorces, job changes, and more, to infer seller motivation. By focusing on these signals, you can tailor your approach to meet the specific needs and circumstances of each lead.
Conclusion
Revitalizing old leads into fresh listings requires a strategic approach that leverages data and technology. By utilizing Goliath's comprehensive suite of tools, including real-time data, seller intent signals, and multichannel outreach, you can effectively convert dormant leads into active opportunities, ultimately driving more listings and faster closings.