The Best Marketing Strategy in Real Estate: Execution Excellence
Unlock the power of execution with Goliath's AI-driven tools for real estate success.
Austin Beverigde
Tennessee
, Goliath Teammate
Introduction to Execution in Real Estate Marketing
In the competitive world of real estate, having a robust marketing strategy is essential, but the true differentiator is execution. Goliath Data empowers real estate professionals with AI-driven tools and insights that transform strategies into successful outcomes. With a focus on precision, speed, and efficiency, Goliath ensures that real estate operators can prospect, nurture, and close deals effectively.
Prospecting: Building a Strong Foundation
Effective prospecting is the cornerstone of any successful real estate strategy. Goliath provides real estate operators with instant access to real-time seller data, updated hourly, ensuring that users are always one step ahead. By leveraging seller intent signals, users can identify motivated sellers early, allowing for the creation of precision lists that match specific criteria such as zip code, price range, and property profile.
Precision Lists and Filtering
Filter by location, property attributes, and market status to build targeted lists.
Utilize stackable filters to refine lists and eliminate noise.
Define a “buy box” to drive prospect discovery based on market, asset profile, and price ranges.
Nurturing: Cultivating Relationships
Nurturing leads is crucial for converting prospects into clients. Goliath offers multichannel outreach capabilities, enabling personalized communication at scale through calls, texts, and emails. Automated follow-ups and drip actions ensure prospects remain engaged, while smart call lists and instant summaries accelerate actions.
Automation and Insights
Automated reminders and appointment management prevent leads from slipping through the cracks.
Instant property insights provide a comprehensive view of property records, tax information, and last sale dates.
Surface life signals such as marriages, divorces, and job changes to tailor outreach.
Closing: Sealing the Deal
Closing deals efficiently is the ultimate goal of any real estate strategy. Goliath's Deal Dashboard offers a live view of every deal, tracking notes, next steps, and providing instant updates. Automated contract creation and tracking shorten time-to-close, while digital agreements support remote e-signing from anywhere.
Streamlined Closing Process
Smart reminders keep deals on track during closing.
Document tracking provides visibility on signed and pending agreements.
Contextual insights help address last-minute objections and keep deals moving.
Leveraging Technology for Real Estate Success
Goliath's technology is designed to eliminate manual research and spreadsheets, surfacing motivated sellers where users already work. The Command Center offers a unified platform for storing, tagging, and searching contacts, with a daily agenda for scheduling and task management. With built-in communications for immediate contact on high-value prospects, Goliath ensures that real estate professionals can execute their strategies with precision and efficiency.
Advanced Features and Integrations
One-time CRM sync with ongoing enrichment, updates, and insights running automatically.
Auto-push leads to legacy CRMs or the embedded Command Center.
David, the AI agent, calls motivated sellers immediately upon entry, booking qualified appointments.
Conclusion: Execution as the Key to Success
In real estate, the best marketing strategy is one that is executed flawlessly. Goliath Data provides the tools and insights necessary for real estate professionals to excel in prospecting, nurturing, and closing deals. By focusing on execution, real estate operators can turn conversations into contracts, achieving success in a competitive market.
