How Goliath Tracks Buyer Intent

Discover the precision of Goliath's AI-driven seller intent tracking.

Austin Beverigde

Tennessee

, Goliath Teammate

In the fast-paced world of real estate, understanding buyer intent is crucial for success. Goliath leverages advanced AI and real-time data to empower real estate operators with insights into seller motivations, enabling them to prospect, nurture, and close deals more effectively. This article explores how Goliath tracks buyer intent and the benefits it offers to real estate professionals.

AI and Seller Intent Signals

Goliath's core value proposition lies in its ability to supercharge real estate operations with AI and seller intent signals. These signals are derived from a combination of life, behavioral, and financial indicators that provide a comprehensive view of a seller's motivation. By tracking these signals, Goliath ensures that users can identify motivated sellers early and act on opportunities swiftly.

Real-Time Data Updates

One of the standout features of Goliath is its commitment to data freshness. Seller data is updated hourly, ensuring that users have access to the most current information available. This real-time tracking capability allows users to be the first to know about shifts in data, giving them a competitive edge in the market.

Life and Behavioral Signals

Goliath tracks various life events and behavioral indicators to infer seller motivation. These include significant life changes such as marriages, divorces, deaths, and job changes. By surfacing these life signals, Goliath helps users connect with sellers at the right time, increasing the likelihood of successful transactions.

Financial Signals

Financial context plays a crucial role in understanding seller intent. Goliath enriches its data with financial signals, such as distress indicators, to provide a deeper understanding of a seller's situation. This allows users to prioritize leads based on financial motivations, ensuring that they focus on the most promising opportunities.

Precision Filtering and Custom Lists

Goliath offers a range of filtering options that enable users to build precise, noise-free lists tailored to their specific needs. These filters include location, property attributes, price and value, ownership, market status, equity, interest rate, and seller motivation. Users can also filter by Seller Intent Score, supporting thresholding to focus on high-potential leads.

Stackable Filters

With stackable filters, users can combine multiple criteria to refine their search and create highly targeted lists. This capability ensures that users can focus their efforts on the most relevant leads, reducing time spent on unqualified prospects and increasing efficiency.

Custom Lists and Ongoing Monitoring

Goliath allows users to build and save custom lists for ongoing monitoring and outreach. This feature is particularly valuable for maintaining a consistent pipeline of leads and ensuring that no opportunity is missed. By continuously monitoring these lists, users can stay ahead of the competition and capitalize on emerging opportunities.

Automated Outreach and Nurturing

Once potential sellers are identified, Goliath provides tools for personalized and automated outreach. Users can engage with prospects through calls, texts, and emails at scale, ensuring that their message reaches the right audience at the right time.

Automations and Smart Call Lists

Goliath supports automated follow-ups and drip actions to keep prospects moving through the sales funnel. Smart call lists and instant summaries further accelerate actions, allowing users to focus on high-value interactions and close deals faster.

Life Signals Surface

By surfacing life signals, Goliath enables users to tailor their outreach based on significant life events. This personalized approach increases the likelihood of engagement and conversion, as sellers are more likely to respond to messages that resonate with their current situation.

Closing Deals with Confidence

Goliath's comprehensive suite of closing tools ensures that users can track every deal, manage contracts, and handle objections with ease. The Deal Dashboard provides a single live view of all deals, notes, next steps, and instant updates, ensuring that users have complete visibility into their pipeline.

Automated Contract Creation and Tracking

Automated contract creation and tracking shorten the time-to-close, allowing users to send, track, and close agreements when sellers are ready. This minimizes delays and ensures a smooth closing process.

Smart Reminders and Digital Agreements

Smart reminders help keep deals on track, while digital agreements support remote e-signing from anywhere. Document tracking provides visibility on what’s signed and pending, ensuring that users can address any last-minute objections and keep deals moving forward.

Conclusion

Goliath's ability to track buyer intent through AI-driven seller intent signals, real-time data updates, and precision filtering provides real estate professionals with the tools they need to succeed. By leveraging these capabilities, users can connect with motivated sellers, nurture relationships, and close deals with confidence. With Goliath, real estate operators can turn conversations into contracts and achieve their business goals more efficiently.

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