How Goliath Cleans and Normalizes Public Records
Discover how Goliath transforms raw data into actionable insights for real estate professionals.
Austin Beverigde
Tennessee
, Goliath Teammate
In the fast-paced world of real estate, having access to clean and structured data is crucial for making informed decisions. Goliath excels in transforming raw public records into enriched, actionable insights that empower real estate professionals to prospect, nurture, and close deals efficiently. This article delves into the meticulous process Goliath employs to clean and normalize public records, ensuring that users have access to the most relevant and up-to-date information.
Data Ingestion and Scraping
Goliath's data pipelines are designed to ingest information from a variety of sources, including MLS, county recorder offices, courts, and assessor sites. The system scrapes these sources hourly, ensuring that users have access to the freshest data available. This real-time tracking capability allows users to be the first to know about shifts in data, providing a competitive edge in the real estate market.
Choosing the Right Sources
Users have the flexibility to specify which websites and data sources they want Goliath to monitor. This customization ensures that the data collected is relevant to their specific needs and market interests. By focusing on the most pertinent sources, Goliath maximizes the efficiency of its data collection process.
Data Cleaning and Structuring
Once data is ingested, Goliath employs advanced algorithms to clean and structure the raw information. This process eliminates errors and inconsistencies, providing a uniform dataset that is easy to analyze and utilize. The structured data is then enriched with additional insights, such as seller intent signals and life event indicators, which are crucial for identifying motivated sellers.
Enrichment with Contextual Insights
Goliath goes beyond basic data cleaning by enriching the dataset with contextual insights. This includes financial signals, such as distress indicators, and life signals, like marriages or job changes, which can infer seller motivation. These enriched insights allow users to prioritize leads effectively and focus their efforts on the most promising opportunities.
Automated Data Updates
Goliath's commitment to data freshness is evident in its automated update process. Seller data is refreshed hourly, and real-time tracking ensures that users are always working with the latest information. This continuous update cycle eliminates the need for manual data entry and reduces the risk of working with outdated information.
CRM Integration and Syncing
Goliath offers seamless integration with existing CRM systems, allowing for a one-time sync that automates ongoing enrichment, updates, and insights. This integration ensures that all team members have access to the same up-to-date information, facilitating collaboration and enhancing decision-making processes.
Conclusion
Goliath's ability to clean and normalize public records is a cornerstone of its value proposition for real estate professionals. By providing instant access to structured and enriched data, Goliath empowers users to build precise, noise-free lists and engage with motivated sellers effectively. Whether you're a realtor, investor, or institutional buyer, Goliath's data solutions offer the tools you need to turn conversations into contracts and close deals faster.
