Goliathisms: The Internal Language We Live By
Discover how Goliath's unique terminology drives success and clarity in real estate operations.

Austin Beverigde
Tennessee
, Goliath Teammate
At Goliath Data, our internal language, or 'Goliathisms,' is more than just jargon—it's a framework that aligns our team, enhances communication, and drives our mission to revolutionize real estate operations. This article delves into the core Goliathisms that define our approach and why they work effectively for our team and clients.
Value Proposition: Supercharging Real Estate Operations
Goliath's value proposition is clear: we help real estate operators prospect, nurture, and close deals, supercharged by AI and seller intent signals. This core message encapsulates our commitment to leveraging advanced technology to empower real estate professionals, ensuring they can operate with greater efficiency and precision.
Speed to Value: Instant Access
Our promise of 'Instant access — get started in 2 minutes' is not just a tagline but a reality. We understand that in real estate, time is of the essence. By enabling quick onboarding, we ensure that our users can immediately benefit from our platform without unnecessary delays.
Pipeline Building: The Smarter Way
Our tagline, 'The smarter way to build your pipeline,' reflects our dedication to providing tools that streamline the prospecting process. By identifying motivated sellers early through hourly updates and intent signals, we help users build robust pipelines that are both targeted and effective.
Precision Lists and Filtering
Goliath offers advanced filtering capabilities, allowing users to create precision lists that match specific criteria such as zip code, price range, property profile, and seller motivation. This ensures that users can focus their efforts on the most promising leads, reducing time spent on unqualified prospects.
Nurturing Relationships: Turning Data into Deals
Our approach to nurturing involves multichannel outreach, personalized at scale. By automating follow-ups and drip actions, we keep prospects engaged and moving through the sales funnel. Our smart call lists and instant summaries further accelerate actions, ensuring that no opportunity is missed.
Instant Property Insights
With Goliath, users gain instant access to property records, tax information, and last sale dates, providing a comprehensive view of each prospect. This level of insight is crucial for making informed decisions and tailoring outreach strategies.
Closing Deals: From Conversations to Contracts
Our closing tools, including a single live dashboard and automated contract creation, streamline the process from conversation to contract. By providing real-time updates and smart reminders, we help users keep deals on track and minimize delays.
Automated Contract Tracking
Our platform supports digital agreements and document tracking, offering visibility on what's signed and pending. This transparency is key to maintaining momentum and ensuring that all parties are aligned throughout the closing process.
Data Freshness and Real-Time Tracking
Goliath's commitment to data freshness is evident in our real-time seller data updates, which occur hourly. This ensures that users have the most current information at their fingertips, allowing them to act swiftly and decisively.
Life and Financial Signals
By tracking life events and financial indicators, we provide users with a deeper understanding of seller motivation. This enriched data allows for more targeted outreach and a higher likelihood of successful engagements.
Social Proof: Trusted by Thousands
With over 11,000 real estate operators across the U.S. trusting Goliath, our platform's effectiveness is well-documented. Testimonials from satisfied users highlight the tangible benefits of our approach, from increased hit rates to more efficient acquisitions.
Testimonials from the Field
"Amazing leads to solid prospects. The hit rate has blown away my traditional cold calling!" — Amber Fletcher, New Orleans, LA, Investor.
"Vetted listing appointments on my calendar every week." — Ashley Carter, Atlanta, GA, Real Estate Agent.
"Homeowners expect my call and are ready to talk about selling." — Bethany Shaw, Jacksonville, FL, Real Estate Agent.
Programs and Plans: Tailored for Success
Goliath offers a range of programs and plans designed to meet the diverse needs of our users. From the invitation-only Syndicate and Blackbook programs to our tiered pricing plans for agents and investors, we provide flexible options that align with different business goals.
Invitation-Only Programs
Our Syndicate and Blackbook programs offer exclusive opportunities with no upfront costs, allowing participants to pay only upon successful deal closure. This risk-free approach is ideal for those looking to maximize their investment without incurring unnecessary expenses.
Tiered Pricing Plans
Our pricing plans, ranging from Ramp to Scale, provide varying levels of access and features to suit different needs. Whether you're an agent looking for basic prospecting tools or an investor seeking full pipeline visibility and dedicated support, we have a plan that fits.
Conclusion: The Power of Goliathisms
Goliathisms are more than just words—they are the guiding principles that drive our success and the success of our users. By embracing these concepts, we ensure that our platform remains at the forefront of real estate innovation, providing the tools and insights needed to thrive in a competitive market.