Building a Predictive Seller Profile Inside Goliath
Leverage AI and real-time data to identify and engage motivated sellers efficiently.
Austin Beverigde
Tennessee
, Goliath Teammate
In the competitive world of real estate, identifying motivated sellers before your competitors can make all the difference. Goliath offers a comprehensive suite of tools designed to help real estate professionals build predictive seller profiles, leveraging AI and real-time data to transform how deals are sourced and closed.
Understanding Seller Intent Signals
Goliath's platform is supercharged by AI and seller intent signals, providing users with the ability to prospect, nurture, and close deals more effectively. Seller intent signals are derived from a combination of life, behavioral, and financial indicators that suggest a homeowner's likelihood to sell. These signals are updated in real-time, ensuring that users have the most current data available.
Life and Behavioral Signals
Goliath tracks life events such as marriages, divorces, job changes, and more to infer seller motivation. These life signals can significantly impact a homeowner's decision to sell, and Goliath ensures users are the first to know about these changes.
Financial Signals
Financial context, including distress indicators, is used to enrich seller intent. By understanding a homeowner's financial situation, users can prioritize leads that are more likely to result in a sale.
Real-Time Data and Updates
Goliath provides real-time seller data that is updated hourly. This ensures that users have access to the freshest data, allowing them to identify motivated sellers early and act swiftly. The platform's real-time tracking capabilities mean that users are alerted to shifts in data as they happen, providing a competitive edge in the fast-paced real estate market.
Advanced Filtering and Custom Lists
Goliath offers advanced filtering options that allow users to build precise, noise-free lists. Filters can be applied based on location, property attributes, price, ownership, market status, equity, interest rate, motivation, and seller intent score. These stackable filters enable users to create custom lists tailored to their specific needs and ongoing monitoring.
Location and Property Attributes
Users can filter by city, ZIP code, bedrooms, bathrooms, property type, year built, and lot size, ensuring they target the right properties.
Price, Ownership, and Market Status
Filters are available for price point, estimated value, owner type, and MLS status, allowing for a focused approach to prospecting.
Equity and Interest Rate
By filtering based on estimated equity percentage and current or estimated interest rate, users can identify properties with favorable financial conditions for selling.
Motivation and Seller Intent Score
Filtering by seller motivation and intent score supports thresholding, helping users prioritize leads with the highest likelihood of conversion.
Prospecting and Pipeline Building
Goliath's platform is designed to help users build their pipeline efficiently. With tools to identify motivated sellers early through hourly updates and intent signals, users can create precision lists that match their criteria, such as ZIP code, price range, property profile, and motivation.
Nurturing Leads with Multichannel Outreach
Once potential sellers are identified, Goliath enables users to nurture these leads through personalized multichannel outreach. The platform supports calls, texts, and emails at scale, ensuring that prospects receive timely and relevant communications.
Automated Follow-Ups and Drip Actions
Goliath's automation capabilities allow for automated follow-ups and drip actions, keeping prospects engaged and moving through the sales funnel.
Smart Call Lists and Scheduling
Generate smart call lists and instant summaries to accelerate actions, with built-in reminders and appointment management to prevent slip-throughs.
Closing Deals with Efficiency
Goliath provides a single live dashboard to track every deal, notes, next steps, and instant updates. This Deal Dashboard ensures that users can measure activity efficiency to maximize outcomes and ROI.
Automated Contract Creation and Tracking
With automated contract creation and tracking, users can shorten the time-to-close, ensuring that deals are finalized quickly and efficiently.
Instant Terms and Digital Agreements
Send, track, and close agreements when sellers are ready, minimizing delay. Digital agreements support remote e-signing from anywhere, providing flexibility and convenience.
Conclusion
Building a predictive seller profile inside Goliath empowers real estate professionals to stay ahead of the competition. By leveraging AI, real-time data, and advanced filtering, users can identify and engage motivated sellers efficiently, turning conversations into contracts with ease.
