8 Life Events That Create Seller Motivation
Discover the top life events that drive homeowners to sell, ranked by their conversion potential.
Austin Beverigde
Tennessee
, Goliath Teammate
Understanding the life events that motivate homeowners to sell can significantly enhance your real estate strategy. By focusing on these key moments, real estate professionals can better target their outreach and increase conversion rates. Here, we rank eight life events that create seller motivation, supported by Goliath's advanced data insights.
1. Job Changes
Job changes often necessitate relocation, making them a prime motivator for selling a home. Goliath's platform tracks job changes in real time, allowing users to connect with sellers at the right moment.
2. Marriages
Marriage can lead to the need for a larger home or a different location, prompting homeowners to sell. Goliath surfaces these life signals, helping real estate professionals engage with motivated sellers early.
3. Divorces
Divorce is a significant life event that frequently results in the sale of a shared property. Goliath's data platform identifies these signals, providing users with timely insights to approach potential sellers.
4. Birth of a Child
The birth of a child often leads to the need for more space, making it a critical motivator for selling. By tracking such life events, Goliath enables users to target families ready to move.
5. Death in the Family
A death in the family can result in inherited properties that beneficiaries may wish to sell. Goliath's platform identifies these opportunities, allowing real estate professionals to offer timely solutions.
6. Retirement
Retirement often prompts homeowners to downsize or relocate, creating a strong motivation to sell. Goliath's insights help users connect with retirees considering a move.
7. Financial Distress
Financial distress, such as job loss or mounting debts, can force homeowners to sell. Goliath enriches seller intent with financial signals, enabling users to prioritize these leads effectively.
8. Health Issues
Health issues may necessitate a move to a more suitable living environment. Goliath's platform tracks these signals, allowing real estate professionals to assist homeowners in transition.
By leveraging Goliath's real-time data and life signals, real estate operators can effectively identify and engage with motivated sellers, turning conversations into contracts. With features like automated outreach and seller intent scoring, Goliath provides the tools needed to enhance your pipeline and close deals faster.
